December 2020 Newsletter

December 2020 Tips for Small Business Newsletter

December Tips for Small Business Newsletter

Kow Abundant wins top honors, winner of 2 major SEO awards for 2020 from named a top SEO agency in Columbus. Also, winner of top SEO agency.

Read the Full Article Here

Top Client Questions Of The Month:

“I don’t know what’s going to happen this month” – Roger

Thanks to all the clients and newcomers for these great questions. Watch the Video Newsletter above for more detailed answers. Here they are.

1. Does Facebook Affect SEO? Does Social Media improve SEO?
– Google says that Facebook does not affect your SEO rankings but it is important to have social media links on your website and have them link back to your website which actually can give you a slight boost.

2. Is SEO better than Google Ads? 
– Find the answer about this very topic here

3. Will Google Ads PPC help my SEO?
– Not officially no. Google says that paid PPC ads do not directly correlate to better google rankings or better SEO. It does give you more clicks to your pages and people viewing your site which has SEO benefits and could increase the number of shares or links to your website but it does not officially give you better SEO by paying for Google Ads.

4. Can you schedule Google Ads?
– Yes, Google Ads can be scheduled to any day of the week, weekends, and blocks of time as well. 

5. How does Google Ads use customer email list with remarketing?
– If you have a lifetime budget of $50K+ you can use custom remarketing lists in Google Ads. This allows you to use your own or purchase customer lists for targeted campaigns using Google Ads, very helpful for getting new leads!

6. How often does user tracking last for audiences and display ads? – SJ
– You can actually set the time in Google analytics for these lists from 30 days to 180 days.

7. Is Instagram a good place to sell smaller or impulse buys? – Kathleen
– Overall, yes. There are many sellers with great success selling products through Instagram where the sales cycle is short and it is a smaller purchase. When a short video about the product is all you need or some great images it can really do well. 

Watch the SEO Video Above For more detailed answers

Video Link – Click to play the December Video SEO Newsletter.



There was a Google search update the last week of November. This affects search rankings and performance for most businesses.

Black Friday sales record online. 22% increase
Thanksgiving online sales up 21% this year.

AWS downtime issues over Thanksgiving

Search Engine Roundtable: Google Ads Maximize Clicks Bid Strategy Going Away January 2021.


Use Customer retargeting Campaigns
Use your customer lists for special remarketing campaigns in Google Ads. Ask Kow Abundant how we can help.

Checkout – We’re all in the Lemonade Business Featuring Michael J Fox!

Cameron Mitchell Book Review and Podcast!

This month’s charity to support is
Holiday Wish Franklin County Children’s Services

Join Us & Donate to Holiday Wish Now


Each month we support a charity and donate to it. This month we encourage you to donate to Holiday Wish with Franklin County Children’s Services. Holiday Wish Charity from Franklin County Children's services

This Month In Memes

Have the persistence of a raccoon
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Change starts todaydf95876d 2548 4cf9 b384 160242cd3a95 | Columbus SEO Company ImageA good plan now
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Sales pipeline
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