Google changes to come in 2023. Shows a cow with fireworks behind it welcoming the new year 2023. Happy Moo Year!

Happy Moo Year! – Google Changes to come in 2023

2023 will bring changes to Google, including a massive shift in analytics tracking of websites. Happy Moo Year! It’s 2023 and for small businesses, a new year is a time to look ahead, set budgets, and in the case of SEO, be prepared for what’s coming. Google will be going through a lot of changes […]

donate to a columbus charity today

Top Columbus Charities to Donate to

Each month when our newsletter drops we pick a charity and ask our readers to join us in giving to that charity. For the end of 2022 we simply couldn’t pick one since there are so many great organizations that need help now so we invite you to join us in giving to your favorite […]

November Newsletter - Will Google Ads Decline?

November Newsletter – Will Google Ads Decline?

This month, Google makes ads more prominent but many say it is not enough. Greg Finn says that Google Ads will decline as they are relying too much and too soon on Ai and forcing clients to use their auto-campaigns such as Performance Max or Ai recommendations. Only time will tell but we think that Google is […]

October Halloween SEO newsletter

Google Core Updates – Spooks SEO Pros

Google Core Updates – Spooks SEO Pros Halloween is coming soon and Google released 3 major updates in September that had many SEO pros spooked. Finally, Google uses its powerful local search in more exciting ways to help local businesses. Google rolled out 3 major core updates in September, the Google core update, the Helpful content update […]

Where did the term branding come from?

Where did the term branding come from?

The term “branding” came from a cow, of course! The term comes from Old Norse Brandr or to burn. Instances of branding date back 6,000 years ago from the ancient Eqyptians. Farmers would brand their cattle as a way to keep track of them. From there, the idea of ownership and branding were connected. Michelangelo […]

June Newsletter from Kow abundant. Sitting in front of the owners car with custom license plate shows off what is a purple Kow?

June Small Business Newsletter

Exactly what is a purple cow? Pictured above is my license plate, it reads, “PRPL KOW” which refers to a purple cow. So what exactly is a purple cow? The phrase comes from marketing icon, Seth Godin, it means that businesses need to find their purple cow or something truly unique about the business that […]

Kow Abundant Owner, Ted holds paper clips outside the office and behind him is a giant orange paperclip bigger than he is.

May Small Business Newsletter

Kow Abundant is Growing! We are expanding and it starts with a new local bank. We have partnered with Columbus local Heartland bank for more expansion of our business. We are excited for these changes and support and will be hiring new marketing people to join our team! Expansion begins with capital and we are […]